DVDPlay accelerates growth with large install base in new Canadian and East Coast grocery locations

Chicago, IL 5/4/07 - Aisle 11, is where you get your favorite frozen pizza, aisle 13 you grab a six pack of soda and on your way out, you add the perfect compliment to your purchases-a movie. And DVDPlay, a Silicon Valley-based company, is making that possible for grocery shoppers across the nation with their red, five-foot tall, soda can-shaped DVD rental kiosk. The movie dispensing machines are located at the front of grocery stores such as, Safeway and their affiliate stores, Albertsons, and Kroegers. They are deployed throughout California, Arizona, Colorado, Oregon, Texas, Illinois, Pennsylvania and Canada.

“These machines are really catching on,” said Dee Cravens, vp of marketing, DVDPlay. “We’ve seen tremendous growth over the past year and are exploring lots of new locations.”

There are currently 1,200 DVDPlay kiosks operating in grocery stores today, and according to Cravens that number will double by the end of this year. “Our service adds value to the grocery business. People have to buy food, it’s an essential part of life and if they can bring home a movie it saves them a second trip to the video store and money too,” Cravens said. The DVDPlay kiosk rents movies for $1.49 the first night and .99 cents each extra night.

“Shoppers love us because we’re convenient and grocers love us because we give their customers another reason to come back to the store when they return the movie,” Cravens said.

To experience DVDPlay in action, the company will be showing off their kiosk at the Food Marketing Institute (FMI) Show in Chicago, IL, May 6th-8th in booth 3822.

About DVDPlay
DVDPlay’s (www.dvdplay.com) easy to use, credit card enabled kiosks hold more than 500 DVDs, ensuring that there will be plenty of the hottest new movie releases available. Movies can be rented in less than 60 seconds. DVDPlay kiosks are conveniently located in stores and restaurants that customers typically visit two to three times per week. There are more than 1,200 DVDPlay kiosks located in 35 States and Canada. DVDPlay’s kiosks are networked and powered by patent-pending software that enables dynamic pricing, promotions, inventory management, advertising and movie trailer insertions as well as the capture and measurement of key business metrics. DVDPlay kiosks meet all federal and state regulations including UL, FCC and ADA certification.